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This week, Expo Podcast Sponsorship Sales Editor Charles Allen of the C.W. Allen Group provides a few ideas for creating a long term strategy for maximizing sponsorship sales.
Also in this episode, our technology editor Corbin Ball, shares a few tips on exhibiting that he picked up from a Turkish carpet salesman at a show in Istanbul. In this podcast Corbin will show you how to make the most of your exhibiting opportunities and share the 10 Do's and Don'ts of staffing your exhibit booth.
